
Alkaram Carpet
Founded in 1970 by Mr. Nayef Abdullah Khattab, the business expanded in 1992 under CEO Akram Nayef Khattab into furniture, home appliances, and carpet trading.
Client
Alkaram Carpet
Location
Alqastal – Close to DHL stores
Industry
Carpets
Year & Type
— • Development

Project overview
In 1970, the visionary businessman Mr. Nayef Abdullah Khattab laid the foundation for what would become a thriving family enterprise, managed in collaboration with his brothers. By integrating modern management techniques and customer relationship strategies, the group achieved consistent growth.\r\n\r\nIn 1992, the company entered a new chapter with the involvement of the next generation. Mr. Nayef appointed his eldest son, Akram Nayef Khattab, as Chief Executive Officer, while he retained the role of Chairman of the Board. Under their leadership, the group expanded beyond its original operations to include furniture and home appliances trading, and later added carpets and moquettes as a new business sector, marking a significant diversification in its portfolio.
Project goals
- Increase traffic
- Enhance user experience
- Improve conversion rates
- Boost brand visibility
- Optimize site speed
- Improve search engine rankings
- Provide mobile‑friendly design
- Enhance website functionality
- Strengthen online presence
Key results / outcomes
- 50% growth in website traffic
- 40% increase in user engagement
- 30% improvement in search rankings
- 25% increase in lead generation
- 20% improvement in site speed
- 15% increase in conversion rates
- 10% growth in mobile traffic
- 60% reduction in bounce rate
- 90% user satisfaction with improved UX
Our approach & process
How we understood the challenge, designed the solution, then tested and refined it.
1
Discovery & planning
Research, strategy development
2
Design & development
UI/UX design, coding
3
Testing & optimization
Quality assurance, SEO
Project gallery
Selected visuals from the project.
1 items

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