Alkaram Carpet hero image

Case Study

Alkaram Carpet

Founded in 1970 by Mr. Nayef Abdullah Khattab, the business expanded in 1992 under CEO Akram Nayef Khattab into furniture, home appliances, and carpet trading.

Alkaram Carpet logo

Project Overview

In 1970, the visionary businessman Mr. Nayef Abdullah Khattab laid the foundation for what would become a thriving family enterprise, managed in collaboration with his brothers. By integrating modern management techniques and customer relationship strategies, the group achieved consistent growth.\r\n\r\nIn 1992, the company entered a new chapter with the involvement of the next generation. Mr. Nayef appointed his eldest son, Akram Nayef Khattab, as Chief Executive Officer, while he retained the role of Chairman of the Board. Under their leadership, the group expanded beyond its original operations to include furniture and home appliances trading, and later added carpets and moquettes as a new business sector, marking a significant diversification in its portfolio.

Our Process

How we built the experience

1

Discovery & Planning

Research, strategy development

2

Design & Development

UI/UX design, coding

3

Testing & Optimization

Quality assurance, SEO

Project Goals

  • Increase traffic
  • Enhance user experience
  • Improve conversion rates
  • Boost brand visibility
  • Optimize site speed
  • Improve search engine rankings
  • Provide mobile‑friendly design
  • Enhance website functionality
  • Strengthen online presence

Key Results

  • 50% growth in website traffic
  • 40% increase in user engagement
  • 30% improvement in search rankings
  • 25% increase in lead generation
  • 20% improvement in site speed
  • 15% increase in conversion rates
  • 10% growth in mobile traffic
  • 60% reduction in bounce rate
  • 90% user satisfaction with improved UX

Visual Showcase

Project Snapshot

https://alkaramcarpet.com/
Project full page screenshot

Quick Snapshot

Client

Alkaram Carpet

Location

Alqastal – Close to DHL stores

Industry

Carpets

Type

Development

Services

  • Web Design
  • SEO

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